Every Jay Marketing

Elevate Your Brand’s Online Presence with Strategy Led Marketing

Hi, I’m Jayshree, the founder of Every Jay Marketing. As a storyteller, strategist, and content creator, I’ve built brands that not only look beautiful but also convert and build community. Whether you’re a coach, entrepreneur, or small business, my mission is to transform your ideas into impactful online experiences.

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Social Media & Content Services

These services are designed for small businesses who want to elevate their online presence with strategy-led, done-for-you content and seamless social media management.

  • Filming Sessions (Remote)
    Collaborative remote filming sessions to plan, direct, and capture authentic, engaging content aligned with your brand goals. I’ll guide you live via video call to ensure confidence and clarity on camera.

    • One session per month

    • Includes planning, shot guidance, and video direction

    (Additional sessions available upon request)

    Editing

    A total of 8 edited videos per month, including:

    • 4 videos filmed by me during our sessions

    • 4 videos edited from your existing footage

    All videos are optimized for Instagram Reels, TikTok, and YouTube Shorts to maximize reach and engagement.

    Carousel & Post Designs

    8 beautifully designed carousel graphics or static feed posts per month.

    • Branded, educational, and shareable

    • Crafted to establish authority and build community while maintaining a cohesive aesthetic

    • Scheduling and posting of all content across your chosen platforms

    • Copywriting with effective CTAs and hashtags

    • Community engagement: replying to comments and DMs (full community management for main social, additional social are an add on)

  • 60-90 Minute Strategy Session

    • Deep-dive call to understand your business goals, target audience, brand voice, and offers

    • Audit of your current social media presence and analytics

    Customized Content Pillar Framework

    • Identification of 3-5 key content pillars aligned with your brand, offers, and audience needs

    • Clarity on what types of content you should be creating to build authority, trust, and connection

    Posting & Scheduling Strategy

    • Recommended posting frequency and optimal times for engagement

    • Platform prioritization guidance (where your audience actually is and what type of content performs best)

    Hashtag & SEO Optimization Guide

    • Hashtag sets tailored to your niche for Instagram or TikTok

    • Caption structure tips for reach, saves, and conversions

    30-Day Action Plan

    • A day-by-day or week-by-week guide outlining what to post, when to post, and suggested content ideas to implement your new strategy immediately

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Brand & Business Development Services

  • Discovery & Brand Alignment Call (60 minutes)

    • Understanding your mission, vision, offers, and audience

    • Clarifying website goals (sales, leads, booking, brand presence)

    Website Design & Build

    • Custom website design on Wix or Squarespace, or (up to 5 pages)

    • Layout strategy for user experience and intuitive navigation

    • On-brand fonts, colours, and imagery to create a cohesive visual identity

    Copywriting for All Pages

    • Strategic, SEO-optimized copy written for each page (Home, About, Services/Shop, Contact, plus one additional page if needed)

    • Clear calls-to-action to guide visitors toward your goals (booking, purchasing, subscribing)

    Mobile Optimization & SEO Basics

    • Ensuring your website looks beautiful and functions seamlessly across devices

    • On-page SEO setup (titles, descriptions, keywords) for organic search visibility

    Contact & Integration Setup

    • Contact forms, booking calendar links, newsletter sign-up forms, or embedded schedulers as needed

    Final Walkthrough Training

    • Walkthrough call to ensure you understand how to navigate and update your website

  • Brand Discovery & Strategy Session (90 minutes)

    • Deep dive into your mission, vision, values, and target audience

    • Clarify your brand’s voice, personality, and unique positioning in your niche

    • Competitor and market analysis to ensure differentiation

    Logo Development

    • Custom-designed primary logo, secondary logo, and icon mark

    • Up to 3 initial concepts with 2 rounds of refinements

    • Final files delivered in multiple formats (PNG, JPEG, SVG) for versatile use

    Colour Palette Creation

    • Curated brand colour palette with hex codes for web and print consistency

    • Guidance on primary, secondary, and accent colours for cohesive visuals

    Font Pairings

    • Professional font combinations for headings, subheadings, and body text to maintain brand consistency

    Moodboard & Visual Direction

    • Collated moodboard showcasing imagery, style, and aesthetic direction to guide all brand visuals moving forward

    Mini Brand Guidelines PDF

    • Includes logo usage rules, fonts, colours, and visual direction

    • Easy reference for you and your team to keep branding consistent across all platforms

  • 60-90 Minute Strategy Session

    • Deep-dive call to understand your business goals, target audience, brand voice, and offers

    • Audit of your current social media presence and analytics

    Customized Content Pillar Framework

    • Identification of 3-5 key content pillars aligned with your brand, offers, and audience needs

    • Clarity on what types of content you should be creating to build authority, trust, and connection

    Posting & Scheduling Strategy

    • Recommended posting frequency and optimal times for engagement

    • Platform prioritization guidance (where your audience actually is and what type of content performs best)

    Hashtag & SEO Optimization Guide

    • Hashtag sets tailored to your niche for Instagram or TikTok

    • Caption structure tips for reach, saves, and conversions

    60-Minute Strategy Consultation Call

    • A focused call via Google Meet to discuss your current business goals, challenges, and marketing efforts

    • Real-time brainstorming and strategic guidance to move your business forward

    Business & Marketing Audit

    • Review of one key area (choose from website, social media, branding, or overall marketing strategy)

    • Clear feedback on what’s working, what isn’t, and where to improve

    Customized Action Plan

    • A follow-up PDF summarizing your call, outlining clear next steps and strategic recommendations tailored to your goals

    Optional Focus Areas:

    • Clarifying your brand voice and positioning

    • Content strategy planning for Instagram, TikTok, or YouTube

    • Offer structuring and pricing strategies

    • Website conversion optimization

    • Influencer and UGC campaign planning

    • Launch strategy for a new product, service, or rebrand

These services are perfect for businesses, coaches, and entrepreneurs who are ready to build or revamp their brand with intention, strategy, and confidence.

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Influencer & UGC Coordination Services

This service is perfect for brands and businesses looking to elevate their online presence with authentic, high-quality user-generated content that builds trust, drives engagement, and converts viewers into loyal customers – without the stress of sourcing and managing creators themselves.

  • UGC Strategy Session (45 minutes)

    • Define your goals, content themes, and ideal creator style

    Creator Sourcing & Outreach

    • Research and connect with 5-10 UGC creators that fit your brand aesthetic and niche

    Briefing & Coordination

    • Create detailed briefs outlining deliverables, brand messaging, and content guidelines

    • Handle communication, deadlines, and approvals

    Content Delivery Organization

    • Ensure content is delivered in agreed formats and organized for easy brand access

  • What’s Included

    60-Minute Strategy Call

    • Review your current influencer or UGC approach

    • Recommendations for sourcing, pitching, briefing, and optimizing creator partnerships

    Follow-Up Action Plan PDF

    • Strategic recommendations summarized with clear next steps for confident execution easy brand access

Contact us

contacteveryjayliving@gmail.com

Serious inquires only.